“Nothing happens until a sale is made”. This original quote is variously credited to Peter Drucker, Arthur ‘Red’ Motley, and Thomas Watson Snr. (President, IBM, 1914-1956). More than any other profession, sales own the copyright to lots of ‘rags to riches’ stories across the globe. The upside of a professional selling career is unlimited income in commissions, bonuses, incentives, and awards. But that is only one aspect - it is also possible to earn zero income in a bad month. And that depends entirely on your attitude and skills. Every salesman has an inalienable right to minimize this occurrence while aiming for the best possible income in commissions and allowances. Earning high income from sales will create excitement about your sales job and increase your happiness. The customer is at the heart of a sales career, and not having them in sufficient quantity and quality is the bane of many sales careers. Getting enough of the right customers to make purchases repeatedly is at the h
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